Poss & Ewe

Poss & Ewe was launched in July 2017 and is a familiar collaboration for the founder Sara Nelmes who 20 years previous worked for an Australian company in interior textiles.

Fast forward a couple of decades, three children and Sara found herself in the right place at the right time with an old friend and highly regarded Managing Director of the Australian Wool Network, John Colley.
John has been in the Australian wool business all his life but more recently became involved with a manufacturing company who produce top quality merino wool and possum fibre knitwear MerinoSnug and what the Australians refer to as ‘next to skin’ range Hedrena.
The Australian climate is not the most suitable for wearing MerinoSnug but both agreed that the UK was, so it was decided to introduce the ranges to the UK market where – putting it nicely - the opportunity to wear such clothing was greater !!!
The beauty of MerinoSnug wear is that the garments are incredibly light and soft, extremely warm (35% warmer than cashmere alone) and don’t bobble or pil, which gives unrivalled wearability and longevity.
The Hedrena range feels like silk, washes like cotton but is unbelievably made from 100% Australian Merino wool (some of the best in the world). Being a totally natural product it helps the body regulate its temperature and keeps you warm in cooler climates and cool when its warmer – those clever little sheep …..